Thread Report — Comparison
AllSaints vs Nasty Gal: Fabric Composition Compared.
We pulled fabric composition data from 1,870 AllSaints products and 203 Nasty Gal products. AllSaints comes out clearly ahead at 56.8% average natural fibre vs Nasty Gal's 7.4% — a 49.4-point gap.
TL;DR
AllSaints wins on both natural fibre content (56.8% vs 7.4%) and on having fewer polyester-heavy products (22.4% vs 80.8%). The headline gap is 49.4 percentage points of natural fibre per garment.
By the Numbers
| Metric | AllSaints | Nasty Gal | Better |
|---|---|---|---|
| Products in sample | 1,870 | 203 | AllSaints (larger sample) |
| Avg natural fibre % | 56.8% | 7.4% | AllSaints (over Nasty Gal) |
| % items ≥95% natural | 41.7% | 4.4% | AllSaints (over Nasty Gal) |
| % items polyester-majority | 22.4% | 80.8% | AllSaints (over Nasty Gal) |
Average natural fibre % per garment
% of catalogue that's polyester-majority
% of catalogue that's nearly all-natural (≥95%)
Top Fibres, Side by Side
How often each fibre appears across each brand's catalogue. A higher number means more products in the sample list that fibre on the label.
| Fibre | AllSaints (% of products) | Nasty Gal (% of products) | Diff |
|---|---|---|---|
| Cotton | 0% | 0% | +0 |
| Polyester | 0% | 0% | +0 |
| Elastane | 0% | 0% | +0 |
| Viscose | 0% | 0% | +0 |
| Polyamide | 0% | 0% | +0 |
| Acrylic | 0% | 0% | +0 |
By Category
Average natural fibre % per garment, by category. Counts in parentheses show the number of products from each brand in the sample.
| Category | AllSaints (count) | Nasty Gal (count) | Diff |
|---|---|---|---|
| Dress | 54% (264) | 7.2% (196) | +46.8 |
Where they're similar
Both brands lean on the same core fibres. cotton, polyester, elastane appear in the top five for both AllSaints and Nasty Gal.
Where they differ
AllSaints runs 49.4 percentage points higher on average natural fibre than Nasty Gal (56.8% vs 7.4%). Nasty Gal is markedly more polyester-heavy: 80.8% of items are 50%+ polyester, vs 22.4% at AllSaints. If you specifically want nearly-all-natural garments, AllSaints has 41.7% of its catalogue at that level — Nasty Gal sits at 4.4%. The biggest category divergence is dresss — AllSaints at 54% natural fibre, Nasty Gal at 7.2%.
Verdict
AllSaints is the clearer pick on fabric composition — 49.4 percentage points more natural fibre on average than Nasty Gal, with 41.7% of items at the nearly-all-natural mark vs 4.4%. That said, neither brand is "natural-only" — even at AllSaints, the majority of items contain some synthetic fibre. Always check the label.
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Frequently Asked Questions
Is AllSaints or Nasty Gal better quality fabric?
Based on average natural fibre content, AllSaints edges ahead — 56.8% vs 7.4% per garment across the 2,073 products we analysed. Higher natural fibre content generally correlates with better breathability, fewer microplastics, and longer wear.
Does Nasty Gal use more polyester than AllSaints?
Yes. 80.8% of Nasty Gal products are polyester-heavy (50%+ polyester), compared to 22.4% at AllSaints.
How many products did you analyse for AllSaints vs Nasty Gal?
1,870 AllSaints products and 203 Nasty Gal products — every item with a parseable fabric composition label from each brand's site.
Which has more 100% natural pieces — AllSaints or Nasty Gal?
AllSaints. 41.7% of AllSaints products are nearly all-natural (95%+ natural fibre by composition) versus 4.4% at Nasty Gal.
What's the most common fibre at AllSaints and Nasty Gal?
Cotton is the most common fibre at AllSaints (in 47.3% of products), while Polyester leads at Nasty Gal (80.8% of products).
Are AllSaints dresss better than Nasty Gal's?
For dresss specifically, AllSaints averages 54% natural fibre vs Nasty Gal's 7.2%. That's a meaningful gap — if you're shopping that category, AllSaints is the safer default.
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