Thread Report

Viscose in Fashion: Who Uses It Most?

Viscose is found in 15,255 products across all retailers we track — 15.9% of everything in our database. Sandro uses viscose the most (in 50% of products), while Gymshark uses it the least among major retailers (0.4%).

15,255Products Containing
15.9%% of All Products
47Brands Tracked

Viscose Prevalence by Brand (% of products)

Sandro
50%
Ted Baker
48%
Totême
31%
Anthropologie
29.8%
New Look
29.1%
House of CB
28.7%
Glassons
28.1%
Free People
26%
Zara
24.8%
Mango
24.3%
& Other Stories
23.9%
Maje
23%
Stradivarius
22.2%
Whistles
22.2%
River Island
20.7%
Meshki
20.4%
Bershka
20%
Massimo Dutti
19.3%
Weekday
18.2%
Pull&Bear
16.5%
Cotton On
15.9%
Topshop
15.5%
Reformation
14.9%
Country Road
14.4%
Monki
12.7%
Princess Polly
12.4%
AllSaints
12.3%
ASOS
12.2%
Uniqlo
11.9%
Acne Studios
11.5%
Sézane
11.5%
Levi's
11.3%
Urban Outfitters
11.2%
Aritzia
10.8%
Abercrombie & Fitch
10%
COS
9.7%
Alo Yoga
9.5%
J.Crew
8.7%
Quince
8.2%
Ganni
6.8%
Arket
6.3%
Barbour
6.1%
Boohoo
5.2%
Madewell
4.1%
SKIMS
3.9%
PrettyLittleThing
3.6%
Gymshark
0.4%
Viscose usage by brand
Brand% ProductsAvg CompositionProducts
Sandro50%65.8%204
Ted Baker48%66.5%156
Totême31%77.5%22
Anthropologie29.8%65.9%196
New Look29.1%68.8%129
House of CB28.7%82.3%276
Glassons28.1%57.3%199
Free People26%81.7%13
Zara24.8%59.3%3604
Mango24.3%57.2%844
& Other Stories23.9%72.3%220
Maje23%56%94
Stradivarius22.2%59.9%158
Whistles22.2%80.8%91
River Island20.7%52%363
Meshki20.4%57.8%421
Bershka20%58.5%2383
Massimo Dutti19.3%62.6%407
Weekday18.2%40.6%270
Pull&Bear16.5%58%276
Cotton On15.9%57.4%180
Topshop15.5%64.5%196
Reformation14.9%94.9%219
Country Road14.4%65.6%103
Monki12.7%81.4%10
Princess Polly12.4%56.8%1468
AllSaints12.3%66.1%206
ASOS12.2%66.5%1347
Uniqlo11.9%49.2%5
Acne Studios11.5%87.9%41
Sézane11.5%73.7%67
Levi's11.3%19.3%15
Urban Outfitters11.2%59.1%68
Aritzia10.8%49.5%163
Abercrombie & Fitch10%56.4%5
COS9.7%69%71
Alo Yoga9.5%45.5%44
J.Crew8.7%74.8%125
Quince8.2%73.6%5
Ganni6.8%66.6%52
Arket6.3%66.2%43
Barbour6.1%56.8%30
Boohoo5.2%48.4%297
Madewell4.1%59.8%16
SKIMS3.9%67.2%126
PrettyLittleThing3.6%82%14
Gymshark0.4%61%6

Monthly Thread Reports

Get reports like this in your inbox.

We analyze thousands of products every month. Be the first to see new Thread Reports — fabric data nobody else publishes.

No spam. Unsubscribe in one click.

Frequently Asked Questions

Which brands use the most viscose?

Sandro uses viscose the most — it appears in 50% of their products.

How common is viscose in fashion?

Viscose is found in 15.9% of all products across the retailers we track. It's a significant but not dominant presence.

Related reports.

All ReportsBrowse all brands and categoriesViscose at SandroIn 50% of productsViscose at Ted BakerIn 48% of productsViscose at TotêmeIn 31% of productsViscose at AnthropologieIn 29.8% of productsPolyesterIn 39.2% of all productsCottonIn 40.3% of all productsElastaneIn 32.5% of all productsPolyamide (Nylon)In 10.8% of all products

Stop buying plastic by accident.

Fibr shows you what every garment is actually made of before you buy it. Green means natural fibre. Red means plastic.

Add to Chrome — It's free

Free forever. No account, no data collected, nothing to lose.