Thread Report — Comparison
AllSaints vs Urban Outfitters: Fabric Composition Compared.
We pulled fabric composition data from 1,681 AllSaints products and 608 Urban Outfitters products. AllSaints edges ahead on natural fibre content (55.7% vs 50.6%), but the gap is small enough that category choice matters more than brand.
TL;DR
AllSaints wins on both natural fibre content (55.7% vs 50.6%) and on having fewer polyester-heavy products (23.3% vs 24.7%). The headline gap is 5.1 percentage points of natural fibre per garment.
By the Numbers
| Metric | AllSaints | Urban Outfitters | Better |
|---|---|---|---|
| Products in sample | 1,681 | 608 | AllSaints (larger sample) |
| Avg natural fibre % | 55.7% | 50.6% | AllSaints (over Urban Outfitters) |
| % items ≥95% natural | 40.5% | 35.9% | AllSaints (over Urban Outfitters) |
| % items polyester-majority | 23.3% | 24.7% | AllSaints (over Urban Outfitters) |
Average natural fibre % per garment
% of catalogue that's polyester-majority
% of catalogue that's nearly all-natural (≥95%)
Top Fibres, Side by Side
How often each fibre appears across each brand's catalogue. A higher number means more products in the sample list that fibre on the label.
| Fibre | AllSaints (% of products) | Urban Outfitters (% of products) | Diff |
|---|---|---|---|
| Cotton | 0% | 0% | +0 |
| Polyester | 0% | 0% | +0 |
| Elastane | 0% | 0% | +0 |
| Viscose | 0% | 0% | +0 |
| Polyamide | 0% | 0% | +0 |
| Nylon | 0% | 0% | +0 |
By Category
Average natural fibre % per garment, by category. Counts in parentheses show the number of products from each brand in the sample.
| Category | AllSaints (count) | Urban Outfitters (count) | Diff |
|---|---|---|---|
| Sweater | 72.3% (29) | 10% (6) | +62.3 |
| Jacket | 26.6% (150) | 52.6% (78) | -26 |
| Pants | 48.8% (61) | 67.1% (73) | -18.3 |
| T-Shirt | 92.6% (245) | 75.4% (72) | +17.2 |
| Coat | 58.3% (37) | 42% (5) | +16.3 |
| Shirt | 79.5% (52) | 73.8% (13) | +5.7 |
| Jeans | 90% (115) | 94.7% (70) | -4.7 |
| Skirt | 35.7% (119) | 36.4% (14) | -0.7 |
| Shorts | 63.9% (45) | 64.2% (61) | -0.3 |
| Dress | 53.8% (243) | 53.7% (19) | +0.1 |
Where they're similar
Both brands lean on the same core fibres. cotton, polyester, elastane appear in the top five for both AllSaints and Urban Outfitters. Polyester reliance is comparable: 23.3% of AllSaints products are polyester-majority vs 24.7% at Urban Outfitters. Each catalogue has a similar share of nearly-all-natural pieces — 40.5% at AllSaints and 35.9% at Urban Outfitters.
Where they differ
AllSaints runs 5.1 percentage points higher on average natural fibre than Urban Outfitters (55.7% vs 50.6%). The biggest category divergence is sweaters — AllSaints at 72.3% natural fibre, Urban Outfitters at 10%.
Verdict
AllSaints is the marginally better default for fabric content, but the gap is small. If you're choosing between AllSaints and Urban Outfitters for a specific item, the category-level numbers above matter more than the catalogue average. Use Fibr to check the label on individual products either way.
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Frequently Asked Questions
Is AllSaints or Urban Outfitters better quality fabric?
Based on average natural fibre content, AllSaints edges ahead — 55.7% vs 50.6% per garment across the 2,289 products we analysed. Higher natural fibre content generally correlates with better breathability, fewer microplastics, and longer wear.
Does Urban Outfitters use more polyester than AllSaints?
Yes. 24.7% of Urban Outfitters products are polyester-heavy (50%+ polyester), compared to 23.3% at AllSaints.
How many products did you analyse for AllSaints vs Urban Outfitters?
1,681 AllSaints products and 608 Urban Outfitters products — every item with a parseable fabric composition label from each brand's site.
Which has more 100% natural pieces — AllSaints or Urban Outfitters?
AllSaints. 40.5% of AllSaints products are nearly all-natural (95%+ natural fibre by composition) versus 35.9% at Urban Outfitters.
What's the most common fibre at AllSaints and Urban Outfitters?
Cotton is the most common fibre at AllSaints (in 47.5% of products), while Cotton leads at Urban Outfitters (51.6% of products).
Are AllSaints sweaters better than Urban Outfitters's?
For sweaters specifically, AllSaints averages 72.3% natural fibre vs Urban Outfitters's 10%. That's a meaningful gap — if you're shopping that category, AllSaints is the safer default.
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